Deadline to submit the sponsorship form is September 25!
MASA has an exciting opportunity for our Business Partners to make a meaningful contribution at the Women's Leadership Reception during the 2023 MASA Fall Conference in Duluth. We are pleased to announce a sponsorship opportunity to fund the costs of the book "Rising Together: How We Can Bridge Divides and Create a More Inclusive Workplace" by Sally Helgesen. This book will be distributed to the first 150 attendees of the reception at the fall conference.
About the book
In this follow-up to her international bestseller How Women Rise, Sally Helgesen draws on three decades of work with executives and aspiring leaders around the world to offer practical ways to build more inclusive relationships, teams, and workplaces. Participants at leadership conferences often tell Sally, “Please don’t spend your time telling us why developing and retaining a diverse workforce is important. We get it. The problem is, we don’t know how to do it.” Rising Together provides that missing how in full detail by identifying both what holds us back and specific tactics that can help us move forward.
First, Sally identifies the eight common triggers most likely to undermine our ability to collaborate across divides—not only of gender, but also of age, ethnicity, race, sexuality, and life experience. These triggers are widespread, yet rarely acknowledged. They include differences in how people from different backgrounds view ambition, competence, perceptions, fairness, communication, networks, attraction, and humor.
Sally then offers specific practices designed to address these triggers: simple behavioral tweaks that we can use on a daily basis; a method for informally enlisting allies to hold us to account; and a means for cultivating and disseminating the dynamic power of we.
Rising Together is for readers at every stage and level in their careers who recognize that building a broad range of relationships is essential to their advancement, now and in the future. This book also serves as an indispensable guide for HR, diversity, and leadership professionals tasked with addressing the misunderstandings, resentments, and derailments caused by the eight triggers. Sally’s focus on behaviors—how we act—rather than bias—how we think—promises to redirect the inclusion conversation in a grounded, real-world way that brings us together.
Event Details Event: Women's Leadership Reception Date: Monday, October 9, 2023 Time: 3:45 - 5 pm Location: DECC, Duluth, MN Room: Lake Superior Ballroom
Since the inception of the Women’s Leadership Reception at the 2021 MASA Fall Conference, this event has received attendance upwards of 60 members each year. Attendance is open to all school leaders and business members, regardless of gender. The MASA Fall Conference historically receives 200 attendees from the MASA membership.
Sponsorship Details MASA Business Partners at all partnership levels are invited to participate as sponsors for the book giveaway at the reception. We are seeking six $500 sponsors.
If there are more than six interested partners, all parties will sponsor the book and a future virtual session(s) hosted by author Sally Helgesen for MASA members. Sally has already expressed a willingness to facilitate sessions - we just need to fund the opportunity! Here is what MASA will do to support you as valued sponsors:
Recognition at the Women’s Leadership Reception & Fall Conference
Your logo will be displayed via projector during the Women’s Leadership reception at the MASA Fall Conference.
Sponsors will receive special recognition in the event notices and invites prior to the fall conference.
Executive Director Dr. Deb Henton will acknowledge all book sponsors prior to the Women’s Reception at the Award’s Luncheon on Monday. Sponsor logos will be projected on a slide during this portion of the luncheon.
Dr. Henton will again acknowledge all book sponsors during her remarks at the afternoon reception.
Sponsors will be acknowledged on the conference app within the agenda.
A special thank you with sponsor logos and information will be included with the book.
Please consider this opportunity and confirm your interest by completing this online form here: https://forms.gle/Xqfw1tcYKZVNsCxa7. The deadline for sponsorships is September 25 by 4 pm.
If you have any questions or would like to discuss this opportunity further, please do not hesitate to reach out to Dr. Deb Henton and Dr. Lori Zimmerman. Your support is greatly appreciated, and we look forward to celebrating your commitment to the Women’s Leadership Reception at the 2023 MASA Fall Conference.