Sponsorship Opportunities
View the 2026-27 Sponsorship Prospectus Here!
Our sponsorship program offers a range of benefits and opportunities for organizations to showcase their support for education leadership in Minnesota.
Benefits of Sponsorship
- Brand Awareness and Visibility: Enhance your organization's brand visibility and awareness among Minnesota superintendents and district-level administration leaders. Your logo and sponsorship recognition will be frequently seen by our members and event participants:
- MASA’s membership consists of more than 1,000 members (more than 660 active members + 170 retirees + 170 business partners)
- Two major annual conferences! | Nearly 300 members in attendance at each conference
- More than 3,500 social media channel followers
- Positive Brand Associations: MASA has 118 years of history with Minnesota’s public schools! Sponsors can gain positive brand associations from our long-standing history, leveraging the trust and credibility that the association has built among superintendents and administrators across the state.
- Networking Opportunities: Engage in real face-to-face connections with MASA members and key association leaders through sponsorship of events, conference activities, awards, and workshops.
- Community Engagement: Demonstrate your commitment to Minnesota’s public schools and the professional development of school leaders. Your sponsorship reduces event and programming costs, enabling MASA to invest more in future learning programs for our educational leaders.
Participation in the 2026-27 sponsorship program is first come, first serve. The online registration and payment will open on July 1 at 9 am Central time. Business Partners will be notified via email when registration is open.
As a commitment to our current sponsorship relationships, all sponsors from the 2025-26 school year were given the first right of refusal for their specific items in the 2026-27 program.
If you have any questions about the business partner and sponsorship program please contact Dave Christians.
Thank you for considering sponsoring with MASA!
New Sponsorship Opportunities for 2026-27
Spring Conference Leadership Dinner
$3,500 | 3 Sponsorships Available | Open to Key Level Partners or higher
Connect with MASA’s Board of Directors, Past Presidents, and previous Minnesota Superintendent of the Year recipients at an exclusive dinner held prior to the annual Spring Conference.
Highlights:
- Two sponsor representatives invited
- Direct networking with MASA leadership
- Recognition in invitations and meeting agenda
- Event signage and verbal recognition
Advanced Leadership Academy
$15,000 | 2 Sponsorships Available | Open to Key Level Partners or higher
Support MASA’s premier leadership development program for experienced superintendents seeking to strengthen leadership capacity and resiliency.
Highlights:
- Dedicated 45-minute session with participants
- Recognition across all cohort communications
- Opportunity to attend virtual and in-person sessions
- Long-term relationship building with superintendent leaders
Website Advertising
$750 Annual Placement | Open to Key Level Partners or higher
Generate year-round visibility through strategically placed digital advertising on MASA’s website.
Highlights:
- Full-year visibility
- Click-through to sponsor website
- Placement on high-traffic MASA webpages
- Consistent exposure beyond conferences and events
View the sponsorship opportunities for 2026-27 below
View the 2026-27 Sponsorship Prospectus Here!
Spring Conference Evening @ Top Golf
$2,500 (Partners @ All Tiers) / $3,500 (Non-Partners & Exhibitors)
-
3 guests invited
-
Logo signage, verbal recognition, promotion in all event marketing (emails, social media)
-
Relaxed setting, high-value networking
Award Sponsorships
$2,500 each (unless otherwise noted) | 1 sponsor per award | Open to Key Level Partners or higher
Includes branding, presentation opportunity, award plaque, press releases, and more.
-
*NEW* Distinguished Service Award | Learn more
-
*NEW* Outstanding Central Office Administrator (Greater MN) Metro) | Learn more
-
*NEW* Outstanding Central Office Administrator (Metro Area) | Learn more
Claimed for 2026-27:
-
Kay E. Jacobs Award (Current Sponsor: PMA Financial Network, LLC/MnTrust)
-
Polaris Leadership Award (Current Sponsor: Ehlers, Inc.)
-
Richard Green Scholars Award (Current Sponsor: Cuningham)
-
Superintendent of the Year – $5,000 (Current Sponsor: ATSR)
Award Benefits:
-
Logo on award webpage, plaque, session slides
-
Mention in all promotions (website, e-news, press)
-
Opportunity to introduce the recipient on stage
-
Free conference registration for the awardee
Keynote Speaker Sponsor – $5,000
4 Available | 1 per keynote general session (2 per conference) | Open to Key Level Partners or higher
-
Recognition on slides, agenda, and in all emails/social posts
-
90-second video ad opportunity
-
High visibility to nearly 300 attendees per event
MASA Board Dinner – $3,500
1 Sponsor Spot Remaining! | Held during Fall Conference @ Madden's in Brainerd | Open to Key Level Partners or higher
Current Sponsor: PFM Asset Management, Magic School AI
-
Invitation and agenda recognition
-
Connect with 30 board leaders and influential region leaders in an unique setting
Women’s Leadership Reception – $2,000
6 Available | Sponsorship Includes Speaker Coverage | Open to Key Level Partners or higher
-
Sponsor table at Fall Reception
-
In-room branding + gift bag contribution option
-
Two sponsor reps invited
Fall Conference Welcome Reception
Welcome Reception – $1,500 (All Business Partners) / $2,500 (Exhibitors & Non-Partners)
-
On-site signage, verbal recognition, event app visibility
-
Recognition in all conference promotions, member communications, social media
-
Multiple reps invited
Fall Conference Awards Session
Awards Presentation Session – $1,500 (All Business Partners) / $2,500 (Exhibitors & Non-Partners)
-
On-site signage, verbal recognition, event app visibility
-
Recognition in all conference promotions, member communications, social media
-
Multiple reps invited
Henton Headlines/Executive Director Blog – $3,000/Quarter
4 Quarters | 12–14 Weeks Each | Open to Key Level Partners or higher
-
Logo on all Henton Headlines posts (published weekly in the Thursday eUpdate)
-
Weekly content slots (sponsored content w/ recognition)
-
2 banner ads + placement on Dr. Henton’s profile
-
250–300 unique views per post
Board Dinner @ the AASA National Conference – $4,500
Claimed for 2026-27 | Current Sponsor: PFM Asset Management | Open to Key Level Partners or higher
-
Private dinner, invite/agenda recognition, 2 reps
Minnesota State Breakfast at the AASA NCE – $2,000
All spots claimed for 2026-27
Current Sponsors: Kraus-Anderson, InGensa, Inc., Audio Enhancement, Mammoth, Kelly Education | Open to Key Level Partners or higher
-
Hosted at AASA NCE; 5 sponsors
-
80-90 guests, branding on all materials, recognition in member communications
Lanyards & Name Tags – $5,500 (fall and spring conference)
Claimed for 2026-27| Year-long, ongoing brand recognition at our two bi-annual statewide conferences | Open to Key Level Partners or higher
Current Sponsor: Nexus Solutions
-
Logo printed on all name tag lanyards for both conferences
-
On-slide and verbal recognition,
-
Visibility to 500+ total attendees per conference
-
Promotion in all event marketing (emails, social media)
Refreshment & Dessert Breaks – $1,000
6 for Fall, 6 for Spring | Sponsor a morning, afternoon, or dessert break | Open to Key Level Partners or higher
Current Sponsors: Kennedy & Graven, InGensa, Inc.
-
Recognition in general sessions, signage at break tables
-
Visibility in app and promotion in all event marketing (emails, social media)
Great Start Cohort + Finance Academy – $25,000
Claimed for 2026-27 | Year-long, ongoing brand recognition | Open to Key Level Partners or higher
Current Sponsor: Ehlers
-
Branding on web + agendas
-
Verbal shoutouts + short speaking opportunity
Aspiring Superintendents Academy – $50,000
Claimed for 2025-26 | Biennial cohort (pays annually) | Open to Key Level Partners or higher
Current Sponsor: Sourcewell
-
Comprehensive brand exposure across MASA and education networks
-
Intro remarks at cohort kick-off
Advanced Leadership Academy – $15,000 per sponsor
Two sponsorship spots open! | Biennial cohort | Open to Key Level Partners or higher
-
Comprehensive brand exposure across MASA and education networks
-
Intro remarks at cohort kick-off
- Invitation to all session + 45 min. speaker slot