Register to Exhibit - Spring Conference

*Premium booths are marked in blue

The 2026 MASA Spring Conference will be held at the Marriott Minneapolis Northwest in Brooklyn Park, MN. Exhibitors are encouraged to reserve lodging early to ensure the best availability and rate.

To book your room, visit the Marriott website or call 877-303-1681. We recommend reserving your accommodations by February 24, 2026 to ensure the best availability.

Exhibitor FAQs

How are booths assigned?

Booth space is reserved once you register and submit payment online. Exhibitors select their booth space during registration. Premium booths are highlighted on the exhibit hall map.

MASA Business Partner members receive priority registration during January 6–January 20, after which booth selection is open to all exhibitors.

Where can we deliver or ship our booth materials?

All shipments and deliveries must be made through the loading dock area. No freight will be allowed into the hotel from the main entrances.

Large or heavy items should be coordinated directly with Chrom Exposition Services. The hotel is unable to provide storage, and exhibit materials should be shipped prepaid to Chrom. Additional shipping and delivery details will be included in your exhibitor confirmation materials.

When can we set up our display?

Optional Early Set-Up: Wednesday, March 18 | 3:00–5:00 PM
Standard Set-Up: Thursday, March 19 | 8:00–10:00 AM

All booths must be fully set up by 10:00 AM on Thursday, March 19.

Important: Any booth not occupied by 9:45 AM on Thursday, March 19, 2026 will be forfeited unless prior arrangements for delayed setup have been approved by MASA. Forfeited spaces may be reassigned or resold without refund.

What are the exhibit hours?

Exhibit Hall Hours: Thursday, March 19 | 10:15 AM – 2:45 PM
✨ NEW Optional Exhibit Time: 7:00–8:00 AM during breakfast (before the first session)

When can we dismantle our display?

No displays may be dismantled or packing started before 2:45 PM on Thursday, March 19. Exhibitors must ensure all materials are removed from the exhibit area by 7:00 PM Thursday, March 19.

What are the food service guidelines for exhibitors?

Conference meals and breaks are provided through hotel catering. If you plan to provide food or beverage samples at your booth, please follow all applicable health and safety guidelines. (Optional: you can add your specific hotel policy here if Marriott provides one.)

Candy jars or small individually wrapped items at your booth are typically allowed.

What if my company needs to cancel?

Cancellations must be submitted in writing by Thursday, February 19, 2026. A $75 cancellation fee applies.
No refunds will be issued for exhibitors canceling after Thursday, February 19, 2026.

What if MASA cancels the event?

If the exhibit is canceled due to fire, strikes, government regulations, or other causes beyond MASA’s control, MASA shall determine the appropriate amount of any exhibitor fee refund. MASA is not responsible for other damages or costs incurred by exhibitors.

How do I order additional equipment or services?

Exhibitors will receive an Exhibitor Service Kit from Chrom Exposition Services in February. This kit will include ordering information for additional furniture, display options, electrical service, internet, and other vendor services.

What do I need to know about lodging?

Exhibitor registration does not include lodging. Please book directly through the Marriott website or by calling 877-303-1681.
To ensure the best availability, we encourage exhibitors to arrange lodging by February 23, 2026.

Am I able to attend conference activities?

Yes! Exhibitors are welcome to attend conference sessions and activities to network with attendees. Your exhibitor registration includes conference registration for up to four representatives, including access to all sessions and materials.

What is included with booth registration?

Each booth includes:

• One 6’ x 8’ booth space with pipe and drape (8’ high back drape / 3’ side drape)
• One 6’ draped table and two chairs
• One-line booth sign
• Business listing in conference materials
• Electronic list of conference participants (spreadsheet emailed Thursday, March 5)
• Complimentary WiFi
• Conference registration for up to four representatives (Thursday lunch included for one person)
• A chance to win a free booth at the 2026 MASA Fall Conference

How should I dress for conference activities?

The conference atmosphere is professional but relaxed. Business casual attire is recommended.

How does the Minnesota gift law pertain to exhibitors?

Exhibitors must comply with Minnesota’s gift law:

• Booth giveaways should have a limited value of $5 per individual.
• Door prizes must be awarded to a school district, not to an individual.

MASA Event Code of Conduct

MASA is committed to fostering welcoming, inclusive, and respectful environments at all MASA sponsored events—whether in person or virtual.

By participating in MASA events, attendees, speakers, guests, partners, and staff agree to:

• Treat all participants with courtesy and professionalism

• Respect differences in perspective and identity

• Use respectful language and avoid personal attacks or harassment

• Report concerns or unsafe situations to MASA staff

Harassment, discrimination, or any form of harmful conduct will not be tolerated. MASA reserves the right to take appropriate action, including removal from the event, in response to any violations.

Anyone who experiences or witnesses concerning behavior, is asked to contact MASA staff or contact the MASA Executive Director directly. All concerns will be addressed promptly and confidentially.

A link to the full MASA Event Code of Conduct can be found here. Let’s work together to make every MASA event a safe and inclusive space for all.