Communication and Engagement for Tomorrow's Crisis presented by Dr. Lori Mueller, Partner, Donovan Group -and- Former Superintendent, Baraboo School District, WI
MASA Members are invited to attend the next MASA Master Class: Communication and Engagement for Tomorrow's Crisis. Dr. Lori Mueller of the Donovan Group will lead a conversation about critical issues facing district superintendents and leaders through the lens of communication best practices, highlight examples of proactive community engagement strategies, and provide resources to help us keep a focus on our “why”—our students.
What will we talk about? District leaders manage numerous crises every day. These include issues large in scale, along with those that may be smaller, but have the ability to turn into major challenges in a matter of minutes. When a divisive issue impacts a school district or a controversy arises on social media, educational leaders can quickly find themselves managing media requests and responding to concerns from stakeholders. Managing a school crisis situation requires planning, a sound process, open communication, and an ability to quickly reach stakeholders with critical information when time is of the essence.
Who should attend? Superintendents, Directors, and anyone who might need to communicate information in a challenging situation
About Dr. Lori Mueller Dr. Mueller is an experienced educational leader and superintendent who has been nationally recognized for her work in school communication.
For six years, Dr. Mueller served as superintendent of the School District of Baraboo in central Wisconsin. In that time, she led significant continuous school improvement through district strategic planning processes. She also led efforts to engage community members in successfully passing the two largest capital referendums in her district’s history, totaling $63.65 million.
In addition to her experience as a superintendent, Dr. Mueller has served as a teacher and a director of curriculum and instruction. She has presented at regional, state and national conferences on topics related to grading for communicating student learning, developing assessment literacy, gifted and talented services, implementing a Response to Intervention framework, continuous school improvement, strategic planning, crisis response and engaging the community in advance of a facilities referendum.
Dr. Mueller holds an Ed.D. from Edgewood College in Madison, Wisconsin. She also received a master’s degree in educational administration from the University of Wisconsin-Madison and a bachelor’s degree in French and health education from UW-Whitewater.